Creating perfect book cover art involves a combination of technical know-how and a unique, creative idea. In this complete guide to how to design a book cover, we’ll walk you through every step of the process, from common formats and cover dimensions to book cover examples that will spark your own creative cover ideas. In … Read more
Developing an understanding of visual hierarchy is the secret to unlocking the power to directly influence how a viewer sees, responds to, and uses a design, whether it be a website, app interface, or poster. Here, we’ll explain what visual hierarchy is and unveil 6 essential tips for mastering visual hierarchy in art and design. … Read more
Creating the brand identity for your business is more than crafting the perfect logo design. In this complete guide to how to create a brand identity, we’ll look at how to craft a business identity using a simple 5-step process, from building a brand mood board to launching your new branding and identity to the … Read more
In this article, we’ll discover more about the charming nature of these two typefaces, and explore the key differences between serif fonts and sans-serif fonts. Read on to explore inspirational fonts and notable examples of serif and sans-serif type styles, and find out how to use serif fonts and sans-serif typefaces in your design projects. … Read more
Discover the magic of font pairing with this complete guide. Team your type with confidence for print and web design with these expert tips. The secret to perfect typography lies in the elusive, project-transforming power of font combinations. Designers often spend a large amount of time and effort tracking down the perfect font pairing for … Read more
Learn how to create a graphic design portfolio with style and impact in this complete guide to portfolio design. Grace Fussell—author of creative business guide PASSIVE ACTIVE CREATIVE—shares her tips for building an impressive graphic design portfolio and offers guidance for designing effective portfolio templates. Discover how to build a graphic design portfolio that’s sure … Read more
Discover 9 types of logos companies use to create brand recognition and attract customers, and explore inspirational logo examples to spark your own branding ideas. Have you ever wondered why certain logos stand out more than others? The type of logo used plays a significant role in creating brand recognition and attracting potential customers. The … Read more
Welcome to a journey of artistic equilibrium! Let’s break down the definition of balance in art and explore techniques to master balance in your own designs. Balance is the way visual elements are arranged on a layout, and it’s one of the key principles of graphic design and art. With the ability to help images … Read more
Learn everything you need to know about color schemes and how to apply them to your next interior design, graphic design, or web design project. A color scheme consists of a combination of colors used in a range of design projects, from fine art to interior design to graphic design. Each color scheme consists of … Read more
Learn everything you need to know about the Kelvin scale and how you can use it to manipulate color temperature in your imagery. The Kelvin scale measures the temperature of light. A must-know tool for photographers. Read on to find out what the Kelvin scale is, how you can make use of this long-standing scientific … Read more