Tesla May Be Struggling, But The U.S. EV Industry Has Actually Seen Solid Growth This Year

Tesla May Be Struggling, But The U.S. EV Industry Has Actually Seen Solid Growth This Year

From layoffs at Tesla, Rivian and others to big price cuts on the Ford F-150 Lightning and Mustang Mach-E, Hertz selling off its fleet of electric vehicles, Tesla’s deliveries being down and even Volkswagen delaying the ID7’s U.S. launch, it could be easy to get the impression that the EV industry is dying. As Bloomberg … Read more

Ford Slashes Price Of F-150 Lightning By Up To $15,000 If You Lease

Ford Slashes Price Of F-150 Lightning By Up To ,000 If You Lease

If you’re looking for an electric truck that still feels like a regular pickup, you’re going to have a hard time beating the Ford F-150 Lightning. The Tesla Cybertruck may get all the attention, but if you’re actually going to be hauling anything, for example, you’ll have a far easier time reaching into the Lightning’s … Read more

SpaceX Would Rather Use A Ford F-150 Lightning Than Cybertruck

SpaceX Would Rather Use A Ford F-150 Lightning Than Cybertruck

Photo: Jon Shapley (Getty Images) The Ford F-150 Lightning has earned the SpaceX seal of approval before the Tesla Cybertruck, and it has been photographed bearing the livery of Elon Musk’s commercial spaceflight company. It seems even SpaceX would rather rely on Ford’s EV pickup than the Cybertruck when it comes to the serious business … Read more

Ford Quietly Introduced A Digital Sales Platform And No One Is Talking About It

Ford Quietly Introduced A Digital Sales Platform And No One Is Talking About It

Direct sales are still a big threat to dealerships. God forbid customers actually get a great sales experience without having to deal with some salesperson or haggle over add-ons and markups. But powerful dealer lobbies have kept bigger automakers from going through with it. Startups like Tesla, Lucid and Rivian have been successful so far, … Read more

Ford Dials Back F-150 Lightning Production To Scale Up Bronco And Ranger

Ford Dials Back F-150 Lightning Production To Scale Up Bronco And Ranger

Happy Friday! It’s January 19, 2024, and this is The Morning Shift — your daily roundup of the top automotive headlines from around the world, all in one place. Here are the important stories you need to know. The Chrysler 300C Ends Production 1st Gear: Ford Cuts Lightning Production, Ramps Up Bronco And Ranger EV … Read more

Ford F-150 Lightning Switchgear Concept Is An Electric On-Or-Off-Road Monster

Ford F-150 Lightning Switchgear Concept Is An Electric On-Or-Off-Road Monster

This is not a flying truck — it’s a demonstrator vehicle engineered to showcase the potential of the electric F-150 Lightning when it gets infused with Ford and RTR’s legendary performance prowess. The F-150 Lightning Switchgear is not the first time Ford has teased us with an exceptionally cool electrified proof-of-concept car, in fact it’s … Read more

Ford F-150 Lightning Just Got More Expensive, But It’s Still $5,000 Cheaper Than The Cybertruck

Ford F-150 Lightning Just Got More Expensive, But It’s Still ,000 Cheaper Than The Cybertruck

Ford has confirmed that it’s going to be raising prices for its base-model 2024 F-150 Lightning by roughly $5,000. This isn’t the first time Ford has toyed with the pricing for its electric pickup truck, but with its biggest competitor, the Tesla Cybertruck, still undergoing countless delays and still more expensive than the Lightning, Ford … Read more

Tesla Cybertruck Manages Just 254 Miles Of Range In Independent Highway Range Test

Tesla Cybertruck Manages Just 254 Miles Of Range In Independent Highway Range Test

Image: Tesla In a recent test of a borrowed Tesla Cybertruck by Out of Spec Motoring, the indicated 124 kWh of juice in the truck petered out after just 254 miles of driving. That’s just a little over 2 miles per kWh, which puts the Cybertruck’s efficiency numbers just a bit higher than the Hummer … Read more

Toyota Tacoma EV Beats F-150 Lightning, Cybertruck Popularity

Toyota Tacoma EV Beats F-150 Lightning, Cybertruck Popularity

Truck fans are already cooling on EV pickups despite more options on the market and news of upcoming models from the likes of Chevy and Ram. The Silverado EV and Ram 1500 REV have yet to be released, while the Tesla Cybertruck has recently joined the Rivian R1T and Ford F-150 Lightning for sale in … Read more

Tesla Cybertruck Deliveries Finally Start, Here Are All The Specs You Want To Know

Tesla Cybertruck Deliveries Finally Start, Here Are All The Specs You Want To Know

On Thursday afternoon, Tesla finally delivered a ten-pack of Cybertrucks to company employees and investors. It’s hard to call this a ‘production’ launch, as they’ll still be effectively in the hands of in-house beta testers, but it’s a lot closer to production than the truck was a year ago. During the unveil event, company CEO … Read more