Liquid Death is giving away a $400,000 fighter jet—or $250,000 cash

Liquid Death is giving away a 0,000 fighter jet—or 0,000 cash

Liquid Death has built a $1.4 billion brand by being as eye-catching as possible. It’s latest marketing stunt is taking things to the next level. The canned water brand on Tuesday announced a contest that will see it give away a $400,000 fighter jet to one of its fans. The custom-painted Aero L-39C Albatros has … Read more

Inside the NYC kitchen fueling Shake Shack’s $4 billion burger empire

Inside the NYC kitchen fueling Shake Shack’s  billion burger empire

Below the dining area of Shake Shack’s bustling West Village location sits a culinary laboratory constantly cooking up new ideas.  The Innovation Kitchen, as it’s known, is responsible for developing burgers, sandwiches and shakes that will be served both at home and at Shacks as far away as Bangkok, Thailand. “Any of the new menu … Read more

NBA star Dwyane Wade wants to ‘maximize each day’ of his retirement

NBA star Dwyane Wade wants to ‘maximize each day’ of his retirement

When Dwyane Wade retired from the NBA in 2019 following a glittering 16-season career, he had spent more than half his life playing basketball.  But to hear the now 42-year-old tell it, basketball was just “a moment” that happened to last more than 20 years.  “It lasted for a lot of years, but that moment … Read more

I won the NYC housing lottery and my rent is $1,000/month

I won the NYC housing lottery and my rent is ,000/month

Nkenge is a native New Yorker, born in the Bronx and raised in Harlem. While growing up in the city, living in a neighborhood like Manhattan’s Flatiron, where the current median rent is $5,394, seemed like a distant possibility for the now 30-year-old content creator. But Nkenge’s dream became a reality when she was selected … Read more

The 10 richest retirement towns in the U.S.

The 10 richest retirement towns in the U.S.

There’s plenty of towns across the U.S. where Americans can retire affordably and live out their golden years without breaking the bank. But where do retirees with bigger nest eggs like to settle down?  Earlier this month, personal finance site GoBankingRates.com ranked the richest retirement towns in the country. The site examined American cities with … Read more

Happiest countries for Gen Z, millennials

Happiest countries for Gen Z, millennials

Lithuania is the happiest country for Gen Z and millennials, according to the 2024 World Happiness Report. Countries are ranked according to self-assessed life evaluations and answers to the Cantril ladder question which asks respondents to think of a ladder with the best possible life for them being a 10 and the worst being a zero … Read more

Barbara Corcoran was ‘scared’ after selling her real estate firm

Barbara Corcoran was ‘scared’ after selling her real estate firm

Barbara Corcoran sold her real estate firm, The Corcoran Group, in 2001, but said in a recent interview that she still hasn’t spent most of the $66 million she got in the deal. In an episode of the Earn Your Leisure podcast released on Wednesday, the millionaire investor and star of ABC’s Shark Tank said … Read more

Finland is the happiest country

Finland is the happiest country

For the seventh year in a row, Finland has landed the top spot on the World Happiness Report’s annual ranking of the happiest countries in the world. Countries are ranked according to self-assessed life evaluations and answers to the Cantril ladder question which asks respondents to think of a ladder with the best possible life … Read more

This 32-year-old lives in a retirement community in Florida

This 32-year-old lives in a retirement community in Florida

In 2021, Liz White was visiting her parents — retirees who spend the winters in Naples, Florida — when an apartment became available in their building and she decided to move in. Each senior living arrangement has its own eligibility requirement, but residents in this retirement community are typically at least 55 years old. All … Read more

Top Costco executive on the fate of the $1.50 hot dog and soda combo

Top Costco executive on the fate of the .50 hot dog and soda combo

Since 1985, there have been two constants at Costco: Richard Galanti has been chief financial officer and the famous hot dog and soda combo has cost $1.50. Last week one of those finally changed, and it wasn’t the price of the hot dog. Galanti on Friday retired after 40 years as one of the wholesale … Read more