sonya7siii

Four Sony Alpha Cameras Get Huge Firmware Updates and C2PA Tools

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Four Sony Alpha Cameras Get Huge Firmware Updates and C2PA Tools

Back when Sony announced its groundbreaking a9 III camera in November, the company also revealed that the Sony a1 released in early 2021 and the a7S III launched in mid-2020 would receive a significant firmware update “next spring.” Spring has sprung, and the rumored firmware update, plus quite a bit more, has arrived. Sony is … Read more

Sony’s In-Camera Authentication Technology Passes AP’s Tests

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Sony’s In-Camera Authentication Technology Passes AP’s Tests

Sony and the Associated Press (AP) have completed testing of advanced in-camera authenticity technology, promising to stem the tide of fake images and provide photographers and consumers the tools they need to verify photos. With the continued proliferation and rapid improvement of generative artificial intelligence (AI) technology, the need for content authenticity tools is as … Read more