Fujifilm Doesn’t Always Win on Spec, But Doesn’t Have to When It Slays Style

Fujifilm Doesn’t Always Win on Spec, But Doesn’t Have to When It Slays Style

Following in the wake of Fujifilm’s massive week of announcements, I’ve noticed a trend in the commentary online that basically boils down to this: “Why would I pay that much for an X-T5 lite?” These same people seem almost angry that the X-T50 appears to be selling well. There is a big disconnect between the … Read more

Fujifilm ‘Intercepted Suspicious’ X100VI Orders, Will Cancel and Then Raffle Them

Fujifilm ‘Intercepted Suspicious’ X100VI Orders, Will Cancel and Then Raffle Them

Fujifilm says that is actively investigating all of the orders placed during the sale of the Limited Edition X100VI last week and any found to be “suspicious” will be canceled. During last week’s sale of the X100VI Limited Edition — during which the company made just 300 units available to purchase over three days — … Read more

Fujifilm’s Online Store Buckles Under Surge to Buy Limited Edition X100VI

Fujifilm’s Online Store Buckles Under Surge to Buy Limited Edition X100VI

Fujifilm USA began offering its small allotment of limited edition X100VI cameras today and its website almost immediately buckled under the weight of the traffic surge. At the time of publication, the store remains inaccessible to many. While Fujifilm USA’s main website remains online, its online shop either will not load or, for the lucky, … Read more

Fuji X100VI Limited Edition Sells Out in Minutes, Already on eBay

Fuji X100VI Limited Edition Sells Out in Minutes, Already on eBay

Today, Fujifilm USA began selling its small allotment of Limited Edition X100VI cameras on its website and, despite major hiccups due to a surge in traffic, they sold out in minutes. It did not take long for several of those confirmed pre-orders to show up on eBay. At the time of publication, 11 Limited Edition … Read more

Fujifilm Will Sell Just 300 Limited-Edition X100VI Cameras in the US

Fujifilm’s Online Store Buckles Under Surge to Buy Limited Edition X100VI

Fujifilm’s X100VI is already difficult to obtain, but getting access to the special limited-edition X100VI will be even harder: the company only plans to make 300 available in the United States on a first come, first serve basis. The camera is set to go on sale on March 21 through March 23 with 100 cameras … Read more

It Took Fujifilm Almost a Year to Develop the X100VI’s Stabilization Unit

It Took Fujifilm Almost a Year to Develop the X100VI’s Stabilization Unit

Fujifilm has been at the forefront of sensor stabilization systems and the one found in the new X100VI is particularly impressive given the size constraints. Over the last few years, Fujifilm has made great strides in its sensor stabilization systems, referred to as in-body image stabilization (IBIS) units. Its engineers have endeavored to make them … Read more

Fujifilm Says it Will Take ‘Months’ To Fulfill ‘Overwhelming’ X100VI Orders

Fujifilm Says it Will Take ‘Months’ To Fulfill ‘Overwhelming’ X100VI Orders

The new X100VI has far exceeded Fujifilm’s predictions, and it expects backorders to persist for at least a “few months” as the company has confirmed its production capacity is capped at 15,000 units per month. Fujifilm’s X100VI camera received what it characterizes as an “overwhelming” global response when it was announced last month, and while … Read more

Can’t Get Hold of the Fujifilm X100VI? Just Fake it With Some Stickers

Can’t Get Hold of the Fujifilm X100VI? Just Fake it With Some Stickers

The Fujifilm X100VI is arguably the hottest camera in the world right now but demand is high and not everyone who wants one is going to get their hands on one. But some folks in China may have a solution — if you already have the Fujifilm X100V. A user on the social media platform … Read more

Fujifilm’s X100VI Adds 5-Axis Image Stabilization and Jumps to 40MP

Fujifilm’s X100VI Adds 5-Axis Image Stabilization and Jumps to 40MP

After teasing its arrival, Fujifilm announced the X100VI today at its X-Summit in Tokyo, Japan. The new version, pronounced “X100 six,” maintains the familiar compact form factor but upgrades the sensor to 40-megapixels and adds 5-axis in-body image stabilization. With the X00VI, Fujifilm focused on keeping the same rangefinder-style experience while upgrading a few significant … Read more